Bob and Jane dive into Brands and Bands with nothing but the front cover, back cover blurb, and introduction to go on. Is this just another branding book full of jargon, or something different? As they unpack first impressions, challenge assumptions, and piece together what the book might offer, they explore how branding, storytelling, and creativity come together in unexpected ways. Can you really judge a book by its cover? Let’s find out.
